change in tack from nhs

Thanks to Jenny for bringing this article from the BBC to my attention. It describes a change in approach in talking about breastfeeding to new mothers, from the 'breast is best' campaign that seems to suggest that breastfeeding is something outside the norm and an added extra, to describing breastfeeding as the normal and simple way to feed a baby. This is something we've discussed in meetings before.

Here is the link: http://news.bbc.co.uk/1/hi/health/10368037.stm